At the heart of LEMALIE lies a quiet yet powerful symbol: five dots. They represent Josephin’s family of five — her three children, her husband, and herself.

The name LEMALIE is a blend of her children’s names, reflecting the emotional origin of the label.

“LEMALIE is about creating something one of a kind — as unique as the wearer. Shaped by stories, by life, and by meaning. That’s why I’ve woven my own story into the very core of the brand.”

LEMALIE is built on the belief that true luxury is individuality. There is no one piece for everyone — because we are all different in our features, proportions, and personal style.

Each LEMALIE hat is crafted by hand — with subtle variations in shape, tone, and finish that make every piece naturally one of a kind. These are the perfect imperfections of true craftsmanship: refined, timeless, and never repeated — keeping each hat as unique as its wearer.

Storytelling lives in the details — symbolic embroidery, significant dates, star signs, heirloom fabrics, or stones chosen for their energy, adding an extra layer of personalisation.

LEMALIE often incorporates vintage elements into its designs — rare materials that have lived a life before, carrying a history we may never fully know. Repurposed with intention, they add depth, texture, and quiet emotion to every piece.

Some stories are visible; others are almost hidden. What matters is not that they are noticed, but that they are felt by the wearer.